Contrary to the general perception that Delhi-NCR is not animal-friendly, the 9th India-International Pet Trade Fair (IIPTF)-2017 showed that the NCR is brimming with animal lovers as one could see a stunning variety in dogs from the small Maltese to the mighty Dogo Argentino, from Boxers, Labradors to Rottweilers, to pugs and German Shepherds who participated in different activities and competitions.
Even those who came to merely enjoy the pet fair were animal lovers, and they loved feasting their eyes on the antics of these animals. The concluding day, Sunday, saw some really cool dogs, dressed in some very innovative outfits. The crowd, which had gathered in droves, loved every minute of it. The South Asia’s largest pet event and the only trade fair for pets-IIPTF- was organised by India’s prominent pet care magazine, Creature Companion under the aegis of LB Associated (Pvt) Ltd on February 17, 18 and 19, 2017 at Expocentre, Sector 62 in Noida.
The three-day pet-fair extravaganza was full of fun and adventure for pets and pet parents alike. Traders and pet-lovers thronged the exhibition in the thousands, and had plenty of reasons to leave a happy lot.
Families who had come for the event to spend a special Sunday with their pets found the place buzzing with activity. There were special events for pets, in which both dogs and owners were participated including WhatsPup- Pet and Me, Flea Market, Dog Park, Best Dressed-Star Dog, Happy Tails-Groom Your Dog, Meet Expert Dog Trainer and Cannine Cafe- Puppy Chino.
Events like Pet parent, dog-training, first-to-finish their meal and Race with pet parent were held, in which people participated with full enthusiasm. Bronze medals were also distributed to the first 500 guests who reached the venue before anybody else.
A number of pet lovers from National Capital Region (NCR) and nearby states including Haryana and Madhya Pradesh (MP) visited the event. They took part in fun activities such as Best Dressed Dog, Pet Performance Award, Dog Training Workshop as well as Pet Grooming workshop.
IIPTF was the place where pet parents can read and talk about pups, share the knowledge, can bounce questions to the experts and can take multiple ideas of – how to groom your dog. The event provided a perfect Puppy Playtime where puppies can play and have their gala time with favourite treats.
The event has an attractive flea market for the dog lovers where they can learn about new pet products and select the apt goodies from an array of merchandise. NGOs and pet care industries displayed all time favourites and new entrants in the fair.
While barkeries tempt with yummy goodies for the doggy sweet tooth, pet parents can buy toys, pet food, clothes etc.
A total of 70 stalls have been setup at IIPTF where popular pet industry brands exhibited their products as major revenue generator for pet industries including grooming, vaccinations, food and health, recreational products, among others.
Ali Reza Khan from Aquaworld said, “I had also participated in the earlier editions of IIPTF, held in Bangalore and Pune. Here in Noida, we have achieved a lot of business here An office bearer of Organic Dog Chew said, “We are from Nepal, wanted to see the Indian pet market potential. Here, I received good response as many companies are interested in our product.
On the last day of IIPTF, a valedictory function was also organised, in which mLoyal Award was distributed to brave dogs who had laid down their lives trying to save their owners. The awards were given post- humously to the brave hearts- Rocky: the Doberman that saved his family from 4 venomous cobras; Jackie- the indie that fought a tiger fearlessly to save their master and, Breeze- a dog who was recently lost to liver failure, that saved 4 kittens stuck in a car trunk.
Kallu- a ferocious and intimidating Doberman and Rottweiler mixed dog, was also given the award for finding a snake that was hiding in the owners car.
Later, a conference was also held for traders and exhibitors, where Linda Hawke, CEO of LB Associated (Pvt) Ltd and publisher of Creature Companion magazine and Binoy Sahee, Fair Director of IIPTF-2017 addressed the participants over various issues related to pet industry.